About
Originally conceived as a place for children to create their own special teddy bear with a step-by-step process including our now iconic Heart Ceremony, Build-A-Bear is now a multi-generational, multi-dimensional global brand appealing to diverse consumer demographics. This year marks Build-A-Bear’s 25 th anniversary and the celebration of heart, hugs, creativity, laughter, fun and friendship through the making of more than 200 million furry friends around the world!